U.S. investment banking giant Morgan Stanley is cooperating with Sony Columbia Pictures to organise a 5 minute video resume contest. As part of the real-life application process, applicants are required to complete a video of themselves in which they share their personal motto or “words to live by”, identifying examples of how this makes them qualified for a position in Global Wealth Management. “The Ultimate internship contest” is also part of the promotion for the movie “The Pursuit of Happiness”, starring Will Smith and based on a rags-to-riches story of a stockbroker who interned at a retail brokerage which Morgan Stanley bought.