42Race – Product Marketing Executive

Responsibilities:

• Conceptualize, develops and executes marketing strategies to ensure the growth and sustainability of the business
• Able to plan for a project (timeline, task list, budget) and oversee end to end execution 
• Collaborate and coordinate across multiple teams, including Product, Tech, Creative, and Operations
• Ensure adherence to operating budget of Marketing Department
• Ensure smooth and timely execution of campaigns
• Perform regular analysis of campaign performance and metrics to report on campaign performance
• Identify trends and insights, and optimize spend and performance based on the insights

Requirements:

• Bachelor’s degree, with 1 - 2 years marketing experience in planning integrated marketing strategy and executing campaigns
• Excellent verbal and written communication skills in English and Chinese
• Experience with A/B and multivariate experiments
• Able to work with evolving and emerging products
• Up-to-date and enthusiastic about the latest trends and best practices of social media platforms and content
• Effective in engaging and influencing marketing and sales team members to achieve targets
• Highly detail-oriented to ensure the quality of project material and communications.
• Relentless in driving growth and able to embrace and tackle challenges
• Proven track record of success in achieving targets on time in a rapid growth and start-up environment

Good to have:

• Background in communication/marketing/business
• Experience in event management
• Experience in SEO/SEM
• Passionate about running/fitness