Since 1970, Abbott in Singapore has been dedicated to helping people across the Asia-Pacific region live healthier lives through a diverse range of science-based nutritional products, diagnostic tools, medical devices and branded generic pharmaceuticals.
1. Your work will cover a spectrum of both ethical and consumer marketing activities for Adult Nutrition (Glucerna and Nepro) and Pediatric Nutrition (Grow).
2. You are expected to work closely with internal cross-functional teams and external agencies on marketing materials development, event management, and special program planning and activation.
3. You will be assisting the Adult Nutrition Marketing Team to execute branding and marketing activations for specialty products to drive awareness and sales.
4. You will monitor and evaluate the digital / CRM activities to drive leads for the brands.
5. Key projects you will be involved include:
a) Supporting the planning and execution of a new launch campaign in Q1
b) Supporting the activation of digital strategies and digital campaigns in Q2
c) Assist in the planning of marketing activities / programs to drive consumer engagement, recruit new-to-brand and accelerate new user conversion.
d) Assist in the planning and execution of CME events and post-event evaluation
Related Job Searches:
- Company:
Abbott Laboratories (Singapore) Pte Ltd - Designation:
Marketing Intern - Adult & Pediatric Nutrition - Profession:
Others / General Work - Industry:
Others