Asia's Trusted Partner in Innovative Foam, Film & Elastomer Solutions
With headquarters in Singapore, Armstrong operates 18 locations in major production hubs across 7 countries in Asia to stay close to our customers and manage geographic risks on their behalf. By being near our customers, we ensure the delivery of consistent, effective, and efficient service.
Having more than 50 years of experience in design innovation, process refinement and cost effective solutions, the strong commitment to continuous improvement has enabled Armstrong to become Asia’s leading solution provider in Noise, Vibration, Heat & Safety Management Solutions. Our strategic presence, strong global network as well as one-stop integrated solutions provision have made us unique for the customers we serve.
We are looking for a motivated Marketing Intern to undertake a crucial role in our strategic market analysis initiatives. Reporting directly to the Marketing Project Lead, this position focuses on leveraging the BCG Growth-Share Matrix to identify potential growth opportunities within our core categories. The intern will also collaborate with Key Account Management and Technical Marketing teams to develop value-added solutions for both current and prospective customers.
Responsibilities
Perform detailed market analysis e.g. using the BCG Growth-Share Matrix to identify and evaluate growth opportunities within the Transportation, Industrial, Consumer & Lifestyle, and Medical & Healthcare sectors. Assist & Support in:
- Collaboration with Business Development, Key Account Management to understand customer needs and support the development of tailored marketing strategies.
- Work with Technical Marketing and Process Experts to formulate value-added solutions that enhance customer satisfaction and business growth.
- In the creation of strategic presentations and reports for internal stakeholders to facilitate informed decision-making.
- Maintain up-to-date knowledge of industry trends, competitive landscape, and market dynamics.
- Engage in project meetings and provide analytical support to the Business Project Lead and other team members.
Qualifications
- Currently enrolled in a Bachelor’s Degree or Diploma program in Marketing, Business Administration, Economics, or a related field.
- Strong analytical and strategic thinking skills, with previous experience in using frameworks such as the BCG Matrix.
- Excellent verbal and written communication skills.
- Proficient in Microsoft Office Suite, with advanced skills in Excel and PowerPoint.
Competencies
- Ability to collaborate effectively with cross-functional teams in a fast-paced environment.
- Knowledge of market research, strategic analysis, and the manufacturing industry is an advantage.
Related Job Searches:
- Company:
Armstrong Industrial Corporation Limited - Designation:
Marketing Intern - Profession:
Marketing / Public Relations - Industry:
Manufacturing General / Biomedical / Pharmaceutical - Location:
Toa Payoh