Big 3 Media is a Video Agency that specializes in creative storytelling. Holding true to our Big 3 core values of being Creative, Empathetic and Better, we never stop seeking improvement, experience, and knowledge in the creative process, constantly pushing ourselves so that we will see the bigger picture. If you've ever wondered how the magic on screen is created, there is no limit to what we can achieve together!
About the Role
Ctrld (pronounced as Control-D) is Big 3 Media’s in-house Design, Art and Animation studio. As Marketing Manager, you will be responsible for driving the marketing business unit within Ctrld and Big 3 Media. You will collaborate with the Content, Creative and Video Production Teams to identify and develop marketing strategies and solutions for our clients.
Key Responsibilities
- Consult clients who require marketing solutions to drive their respective business KPIs
- Identify consumer needs (via market research & data analysis) to identify & segment audiences for our clients
- Build insights around different customer segments/profiles for our clients
- Lead development of strong campaigns via relevant touchpoints to drive client KPIs
- Partner with Project Managers to manage and execute all Clients’ campaigns (including social media channels, accounts and campaign analytics)
- Support the marketing of media channels by monitoring the results of content delivered on global platforms (including Facebook, Instagram, YouTube, Twitter, TikTok and Telegram) and using analytics tools to identify trends and key insights
- Consulting and driving creative content (including photography and video-based content) for global social media platforms
- Ideating for content on different digital and virtual platforms,and understanding audience profile and platform requirements
- Reach out to partners/influencers for collaborations
- Other administrative tasks and ad-hoc duties as assigned
Key Requirements
- Minimum relevant experience of 3 to 5 years
- Diploma or Bachelor's degree in Art/Design, Creative Multimedia, Mass Communications, Advertising/Media, Marketing or equivalent
- Exceptional communication skills to pitch to and liaise with clients
- Strong storytelling ability, and advanced writing skills to prepare marketing materials, strategy and content decks
- Deep understanding on the virtualization and Metaverse space
- Basic foundation/knowledge of photo-editing software such as Photoshop / VSCO
- Ability to ideate and execute basic graphic designs, using software such as InDesign / Illustrator is a plus
- Willingness to learn and research about virtualization trends and industry changes
- Independent, results-driven, and able to work under minimal supervision
- Integrated marketer with deep familiarity in CRM, customer segmentation and growth marketing
- Good knowledge and experience with online marketing tools and best practices
- Good knowledge of all different digital marketing channels
Related Job Searches:
- Company:
Big 3 Media Pte Ltd - Designation:
Marketing Manager - Profession:
Marketing / Public Relations - Industry:
Creative / Media - Location:
Toa Payoh