boundbywine is a wine eCommerce & retail brand, started from the idea of helping people find the perfect wine for them. This started with wine subscriptions, but quickly grew into something more. Over time, we grew beyond wine subscriptions, and now aim to provide people with various ways to tackle the wine journey. We focus on making the wine exploration journey casual & fun, with a focus on helping people explore wines outside of their comfort zone. Think unique regions & grape types that most people have never heard of before, and making it as approachable & easily accessible as possible
Our business growth plans largely cover the following aspects:
Increasing our online presence & awareness within the Singapore market; this would cover Content & SEO strategies, as well as general online marketing
Improving our customer touchpoints, across offline & online channels; this would cover offline events, as well as online wine or alcohol related tools to help retain & engage customers
Reducing average cost of goods through partnerships & importing
To find out more about boundbywine, visit our website at https://boundbywine.com/
We are currently looking for a Digital Marketing Intern! As a summary, the role would require an individual who is able & willing to execute a broad range of digital marketing related tasks. This would primarily focus on digital marketing, covering
Content marketing (through boundbywine’s blog)
Social media & EDM marketing
SEO & SEM marketing
As part of a small team, the individual would be expected to play a hands on role in the execution of marketing initiatives, while being guided by the founders of the company
The responsibilities of the role include:
Creates, plans and publish new content on a daily basis
Marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules. (Derived either with photos provided or self-taken photoshoots)
Ensures brand consistency in marketing and social media messages, including advertising, brand development and management.
Collects customer data and analyses interactions, plus uses this information to create insight reports and improve future marketing strategies and campaigns
Grows and expands company social media presence into any new social media platforms, plus increases presence on existing platforms including Facebook, Tik Tok and Instagram
Creates and distributes engaging written or graphic content in the form of e-newsletters, web page or blog content, or social media messages
Most importantly, LOVES WINE!
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- Company:
Boundbywine - Designation:
Digital Marketing Intern - Profession:
Marketing / Public Relations - Industry:
Retail / eCommerce