BP de Silva Jewellers Pte Ltd – Luxury Marketing Intern

Company
BP de Silva Jewellers Pte Ltd
bpdesilva.com
Designation
Luxury Marketing Intern
Date Listed
23 Sep 2024
Job Type
Entry Level / Junior Executive
Intern/TS
Job Period
Immediate Start - Flexible End
Profession
Marketing / Public Relations
Industry
Retail / eCommerce
Location Name
14 Kung Chong Road, Singapore
Address
14 Kung Chong Rd, Singapore 159150
Map
Allowance / Remuneration
$1,000 - 1,250 monthly
Company Profile

Officially established in 1872, B.P. de Silva Jewellers is amongst Singapore’s first luxury labels. The brand's rich heritage and legacy can be traced back to the 19th century when the Founder, Balage Porolis de Silva, set sail from Ceylon and travelled across the world before settling down in Singapore to open the first B.P. de Silva Jewellers Atelier on the prestigious High Street. 

B.P. de Silva also received royal patronage as members of royal families commissioned the brand to create special heirlooms. The brand's first royal commission was by the Duke of Connaught (pictured above). B.P. de Silva also received the great honour of being the appointed purveyor of jewellery to His Majesty, The King of Siam. Our story still being told today at the National Museum of Singapore's History Gallery. 

Today, B.P. de Silva Jewellers is in its 5th generation, and is celebrating its 150th Anniversary in 2022. We continue to offer our most sought-after service, The Bespoke Journey as well as ready to wear fine jewellery, testament to our mission to create elegant time-capsules of the best stories and values that families can pass down across generations. 

Job Description

If you’re looking for:

  1. a team that’ll challenge you, teach you, and always root for your growth;
  2. a team that requires bright minds armed with resourcefulness and creative flair;
  3. a team that’s open, dynamic, and highly adaptable;

then we’re looking for you.


You will play a key role in supporting the Marketing & Creative teams. Your day-to-day operations may look like this:

- Conceptualisation and ideation of visual assets for use across digital and traditional platforms.

- Assisting in executing brand’s social media & digital strategies.

- Coordinating with relevant parties and agencies to ensure consistency in brand strategy across all channels.

- Tracking performance of content and growth of platforms and assisting in analysis.

- Competitor analysis.

- Market trends and consumer psychology research.

- Daily monitoring of social channels and participating in meaningful conversations with clients through social and digital channels.

- Copywriting.

- Assisting in web design and management including input of product photography, descriptions, imagery etc. onto shopify.

- Assisting in influencer and media relations.

- Assisting in photography, and videography, as well as all ad-hoc operations. 


Our ideal candidate has:

- Currently pursuing degree in Business (Marketing)

- Initiative and resilience.

- A stickler for the proper use of grammar and respectful communication.

- Familiarity with social media tools; honestly, even better if you love it.

- Proficiency in Adobe Photoshop and Illustrator.

- Experience in video production and/or video editing tools such as iMovie, Premiere Pro etc.

- Experience with e-commerce and SEO is an advantage.

- An eye for luxury, and its nuances.

- The ability to prioritise work, and complete tasks diligently in a fast-paced environment.

- The drive to work well with a team, and/or on their own.

- The willingness to learn beyond their field of specialty.

Application Instructions

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