Caerus Holding started in 2008 as a wine distribution company with presence in India, Maldives as well as Malaysia. In 2013, the group diversified into the food business, welcoming the celebrated New York cake boutique and their world-famous Mille Crêpes – Lady M New York. Having arrived in Singapore as its first debut in Asia, we have cake boutiques currently located at Orchard Central, South Beach Avenue, Scotts Square, Westgate and the newly opened Jewel Changi Airport.
Growth in both business units are in the pipeline, with the addition of unique brands to the food business portfolio and overseas expansion for both into countries such as Malaysia, Thailand, Indonesia, Philippines. Little Damage, the widely acclaimed soft serve ice cream brand from downtown Los Angeles is one of the latest addition, followed by Leckerbaer, a specialty pastry brand from Copenhagen.
Job Scope:
Marketing Campaigns:
- Be involved in planning and execution of all marketing campaigns
Events & Public Relations:
- Assist with planning, coordination and execution of events
- Coordination and execution of PR drops
- Post-campaign reporting and consolidation
Social Media:
- Conceptualize engaging content for social media (FB/IG)
- Day-to-day social media postings and community management
- Analyse performance to measure success of content
E-commerce & Digital Marketing:
- Support e-commerce in content and product management
- Derive engaging initiatives to help increase traffic and/or brand awareness
- Assist with the planning and execution of EDM communications to database
Miscellaneous:
- Other ad hoc duties as assigned by the management and all marketing related matters
Requirements:
- Currently pursuing an undergraduate degree in Marketing or related field
- Excellent command of written and spoken English
- Proactive and above to multitask
- Proficient in MS Office applications
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