CJ ENM Hong Kong Ltd is the regional office of Korean media conglomerate CJ ENM, Asia’s leading entertainment company headquartered in Seoul, Korea. Its entertainment division has five main business units - broadcast, film (CJ Entertainment), music, live entertainment and animation. CJ has been contributing to promote Korean culture around the world, through the company's 'One Source, Multi-Content' strategy. As a trend leader in Asia, it has produced and distributed various popular content, some of which include Asia’s largest music awards Mnet Asian Music Awards (MAMA), leading Hallyu convention KCON, Tony Award-winning musical Kinky Boots, record-breaking box office hits Parasite, along with sought-after television series such as Crash Landing on You, Guardian: The Lonely and Great God, Hotel Del Luna, and New Journey to the West series.
Operating from Hong Kong and Singapore, CJ ENM Hong Kong Ltd core products are two premium Subscription Brands (TV & OTT) available in Africa, South East Asia, Hong Kong and Taiwan. It is also the production and distribution centre for Asian (non-Korean) language scripted series and branded contents.
What you will do:
- Marketing Intern will support Brand Partnerships team to deliver Affiliate/Trade/Consumer Marketing Programs to support the revenue streams and drive consumer interest in the shows and the channels (tvN and tvN Movies). Intern is also required to deliver on client commitments and affiliate sales opportunity.
- Assist with affiliate marketing support (monthly highlights, promos, banners, etc.)
- Social media content creation, copy-writing, scheduling, monitoring and reporting
- Media pack creation and merchandise management
- Assist with event planning and execution (consumer activation, affiliate events, agency roadshows, etc.)
- Provide input on customer briefs, presentations, and sales literature
- Learn and apply sales techniques
- Maintain sales records and customer details
- Research prospective partners and industry news impacting partners
- Updating presentation decks with case studies and updates
- Evaluate digital opportunities to add to NBCU’s capabilities
- Any other duties dependent upon varying work
Individual should have:
- An active interest in Korean TV content.
- Verbal & written Chinese &/ OR Korean communication skills would be a plus.
- Powerpoint and simple graphics and video editing skills required.
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CJ ENM HK - Designation:
Marketing Intern - Profession:
Marketing / Public Relations - Industry:
Arts / Entertainment / Recreation - Location:
Downtown Core