We started in our tiny island lion city Singapore handcrafting veggies into nutrient dense chips we thought tasted better than store bought big brands with none of the junk. After hundreds of kitchen experiments, we landed on a satifsying crunch and rich hearty notes that is big as Confetti's soul.
Confetti makes delicious upcycled snacks from ugly veggies to reduce food waste, and uses colorful plants to feed the hungriest people in the world using a Robin Hood approach. We donate a portion of nutrient dense snacks to end hunger and malnutrition by working with global humanitarian missions to distribute snacks in the poorest parts of the world.
Job Summary:
We are seeking a creative and analytical Digital Marketing Specialist to join our team. You will be responsible for developing, implementing, and managing marketing campaigns that promote our brand and products/services. Your role will be key in enhancing brand awareness within the digital space, driving website traffic, and acquiring leads/customers.
Key Responsibilities:
• Develop and execute digital marketing strategies across various channels (SEO, SEM, email, social media, display advertising).
• Manage and optimize the company’s website and landing pages for maximum traffic and conversion.
• Plan and execute paid digital marketing campaigns (Google Ads, Meta Ads, etc.).
• Create engaging content for social media, email campaigns, blogs, and other platforms.
• Analyze campaign performance using tools like Google Analytics and generate reports with actionable insights.
• Conduct A/B testing to optimize conversion rates and user experience.
• Collaborate with internal teams (e.g., content creators, designers, developers) to ensure consistency and alignment with marketing goals.
• Stay up-to-date with digital marketing trends and technologies.
Requirements:
• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Proven experience in digital marketing or a similar role.
• Strong understanding of current online marketing concepts, strategies, and best practices.
• Proficiency in marketing software and tools (e.g., Google Ads, Google Analytics, Facebook Business Manager, SEO tools).
• Excellent written and verbal communication skills.
• Analytical mindset and critical thinking skills
Related Job Searches:
- Company:
Confetti snacks - Designation:
Digital Marketing Intern - Profession:
Marketing / Public Relations - Industry:
Food Services / F&B - Location:
Hougang