Cove – Marketing and Community Manager

Job Title: Digital Marketing and Community Manager

Job Type: 3-6 month paid internship, S$700-S$1,500 per month depending on experience

Start Date: January 2019 

Reports To: Sophie Jokelson, Co-founder and Chief Marketing Officer

Role Purpose: To build the Cove brand and community in Singapore, fuelling tenant growth and retention. 

Goals/Deliverables:

• Increase numbers of tenant enquiries across all channels through quality listings and paid, owned and earned media 
• Increase conversion rates through first class customer experience
• Increase retention of tenants through community mgmt and events
• Deliver all initiatives within agreed budgets

Core Responsibilities:

• Working closely with CMO on all digital marketing activities including SEM, Paid Social, Website and CRM
• Performance marketing reporting
• Establishing and running Cove’s presence on Facebook and Instagram
• Designing and creating digital marketing assets for Classifieds, Facebook and Instagram in line with the Cove brand guidelines
• Creating compelling property listings across the website, classifieds and social media 
• Organising awesome monthly Cove events for all our flatshare tenants
• Liaising with with tenants to understand their requirements, share property information, arrange viewings and on-board them to Cove 
• Collating tenant feedback to drive continuous improvement 

Experience and Qualifications Required:

Essential 

• Completed or pursuing an undergraduate degree in any field (business related is a bonus)
• Strong academic track record 
• Experience in a sales/marketing/customer service role 
• Some experience of digital marketing/social media/community mgmt

Preferred 

• Experienced user of Adobe photoshop and Adobe illustrator 
• Experience of SEM/SEO marketing  
• Current MBA candidate

Core Skills/Competencies:

• Relationship building 
• Great spoken and written English 
• Consumer empathy 
• High drive for results
• Ability to be flexible deal with ambiguity
• Creativity
• Attention to detail 
• Visual design acumen  

What’s in it for You:

Working for Cove gives you the opportunity to join an exciting young start-up incubated through Antler.co. There will be lots to learn as you’ll be working directly with the three co-founders Sophie, Luca and Guillaume and get to experience first hand what it takes to get a new high-growth business off the ground. In your role, you’ll have the opportunity to hit the ground running and take ownership from day one. We will always welcome your inputs and ideas and actively encourage your development. The team is fast paced, hard-working and expects results but we also highly value our employee engagement and are committed to a human and empathetic environment with plenty of fun thrown in. You’ll be working out of WeWork’s flagship Beach Road office complete with free coffee, free beer, table tennis and plenty of activities to get involved in.