About Cove: Cove is a co-living company putting renters first. We make it easier, faster and more flexible to rent comfortable homes at honest prices. Our flatshare rooms and private studios are hand-picked in top city locations. They are thoughtfully furnished with utilities and services included. Our bookings process is digital and hassle free. And our community gets access to exclusive events and perks. Check us out at www.cove.sg!
Cove is a fast-growing startup, backed by some of the top VCs worldwide. You will be joining one of the best teams in South East Asia at an incredibly exciting time for the company. In the process, you will have the opportunity to make a personal and lasting impact in disrupting a trillion dollar industry which touches the daily lives of millions of people.
Role Purpose: We’re looking for dedicated undergrads and graduates to join our ambitious and fast growing team. Your main focus will be on marketing our beautiful co-living spaces, selling our offer and building our strong and vibrant community of young professionals in Singapore.
Goals/Deliverables:
Increase brand visibility and recall by creating memorable designs and campaigns.
Increase website traffic through digital marketing initiatives
Increase numbers of tenant enquiries across all channels through quality listings
Increase retention of tenants through community mgmt and events
Deliver all initiatives within agreed budgets
Core Responsibilities:
Working closely with Head of Marketing on marketing initiatives
Planning and executing marketing campaigns with the wider marketing team
Strategising and managing Cove email and CRM efforts to prospects and tenants
Creating compelling property listings across Cove’s website and classifieds.
Assisting with performance marketing setup and optimisations such as SEM, paid social, SEO.
Owning data analytics and tracking across the marketing funnel
Coordinating, setting up and styling professional photoshoots of new properties according to guidelines
Use creative software like Photoshop to design simple marketing collaterals including enhancing images, creating floor plans, drafting EDM designs and more.
Share new marketing ideas to reach our target customer.
Working with marketing assistant to organise awesome monthly events for tenants
Collating tenant feedback to drive continuous improvement
Helping us to continuously improve tenant experience.
Experience and Qualifications Required:
Essential
Completed or pursuing an undergraduate degree in any field (business related is a bonus)
Strong academic track record
Experience in a sales/marketing/customer service role
Preferred
Experienced user of Adobe Photoshop and Adobe Illustrator
Experience of digital marketing and/or performance marketing tools like Mailchimp, Google Adwords, Facebook Ads Manager, etc.
Experience of events management
Core Skills/Competencies:
Relationship building
Great spoken and written English
Consumer empathy
High drive for results
Ability to be flexible and deal with ambiguity
Creative and resourceful
Attention to detail
Proactive and not afraid to go out of comfort zone
What’s in it for You:
Working for Cove gives you the opportunity to join an exciting young start-up incubated through Antler. There will be lots to learn and opportunity to work with three co-founders Sophie, Luca and Guillaume and get to experience first hand what it takes to get a new high-growth business off the ground. In your role, you’ll have the opportunity to hit the ground running and take ownership from day one. We will always welcome your inputs and ideas and actively encourage your development. The team is fast paced, hard-working and expects results but we also highly value our employee engagement and are committed to a human and empathetic environment with plenty of fun thrown in. You’ll be working out of our central office in Chinatown!
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