Craft Creative Pte Ltd – Digital Content Writer

Job Highlights:

• Fun and exciting working environment
• Creative freedom to foster creative thinking
• Career growth & development opportunities

• Strategize, plan and implement marketing activities to accelerate the company’s online presence across all social media platforms (Facebook, Instagram, relevant blogs).
• Create content to increase interaction and monitor the measurability of campaigns to the target audience.
• Write, edit and publish content for websites, blogs, videos, social media posts/campaigns, and email campaigns.
• Work closely with the digital marketing team to produce content that generates results.
• Work with design departments to create key visual communications.
• Create, curate, manage and publish all social media content, including images, copy, video, etc.
• Create effective marketing copy to achieve social media campaign objectives.
• Proofread and edit all contents before publication.
• Manage paid advertising campaigns through Facebook, Instagram, Google, and YouTube.
• Compilation of weekly and monthly reports with analysis on the effectiveness of campaigns.

Job Requirements:

• Candidate must possess at least a Diploma in Mass Communication or Advertising equivalent.
• Minimum of 1-year experience preferred.
• Quality English writing skills.
• Highly creative in identifying target audiences and devising digital campaigns that engage, inform and motivate.
• Strong analytical skills and creative thinking.
• Outstanding communication and interpersonal skills.
• Good in content development, curation, and writing skills