DFS provides customers with a range of mobility options from financing and leasing to insurance and fleet management.
- Support the development and execution of retail and B@B marketing campaigns
- Design and develop marketing materials (advertisements, brochures, flyers, videos based on HQ templates and CI guidelines) for all MBFS/DFM brands using e.g. Adobe Creative Suites
- Attend regular alignment with brand and business partner marketing department to ensure coordination of marketing calendar / activities
- Support the communication and liaise with agencies, suppliers and relevant media owners
- Identify and capitalize on opportunities to include MBFS/DFM in business partners' marketing effort
- Ensure continuity and up to date content management of all existing Financial Services web assets (MBFS, DFM and Fuso Financial)
- Manage and implement an "always-on" SEM strategy for online marketing
- Support in the planning and execution of Customer Loyalty / Retention campaigns
- Work with regional office to expand touchpoints of CEM
- Establish process to regularly review feedback from Customers / Dealers
- Develop action plans together with other relevant functions based on customer / dealer feedback
- Support the Sales & Marketing team with other projects and ad-hoc tasks
Job requirements
- Degree in Business Management / Administration with major in Marketing preferred
- Basic knowledge in financial services industry preferred
- International exposure and cross-cultural experience preferred
- PC skills: MS Office and Outlook
- Language skills: proficient in English and an additional Asian language will be an advantage
Related Job Searches:
- Company:
Daimler Financial Services Africa & Asia Pacific Ltd - Designation:
Intern, Sales & Marketing - Profession:
Marketing / Public Relations - Industry:
Finance - Location:
Jurong East