Datgel – Digital Marketing Specialist

Company
Datgel
datgel.freshteam.com
Designation
Digital Marketing Specialist
Date Listed
17 Jul 2020
Job Type
Experienced / Senior Executive
Free/ProjPart/Temp
Job Period
Immediate Start, Permanent
Profession
Marketing / Public Relations
Industry
Computer and IT
Location Name
Amoy Street, Singapore
Work from Home
Address
Amoy St, Singapore
Map
Allowance / Remuneration
$30 hourly
Company Profile

Datgel is an engineering software developer and reseller primarily based in Singapore, and with team members based in our Singapore office and remote in multiple countries. Our clients are professional engineers and scientist, located globally.

What we can offer

Our Singapore office is within a shared office space in central Singapore. Datgel has an international team, we thrive on collaboration and teamwork, and are always looking to improve.

More good bits

  • Work for an established business with the atmosphere of a start-up where you can make a difference
  • Work on interesting problems with a degree of autonomy
  • Competitive salary
  • Personal development, learning and growth is integrated in our culture, you have the freedom to attend conferences, workshops and training
  • Cloud hosted servers with easy remote access
  • Flexibility to work outside the office, and select your own start time between 8:00 and 9:30 am
Job Description

Digital Marketing Specialist - 2 Days Per Week (Can Be Remote)


As a digital marketer, your primary objective will be to facilitate the sales team through lead generation. You’ll be responsible for conceiving, driving and implementing initiatives to increase brand presence and improve product adoption.

Responsibilities

  • Manage website and webstore
  • Implement marketing automation
  • Manage Adwords, LinkedIn and other paid channels
  • Manage EDM
  • Manage SEO
  • Content marketing
  • Manage marketing videos and YouTube channel
  • Set targets and build strategies to help achieve them
  • Create and optimise landing pages to increase signups
  • Develop and implement campaigns to better lead quality and beat the competition
  • Perform data analysis around web traffic and other key metrics
  • Monitor KPIs, and set up mechanisms to measure multiple campaigns across many online channels
  • Draw meaningful conclusions from campaign data and identify potential opportunities for improvement
  • Communicate with team members on campaign developments, timelines, and results
  • Manage branding
  • Manage print advertising and collateral

Requirements

  • Experience marketing B2B tech products
  • Experience with international marketing
  • 2 years of experience in Digital Marketing or a similar position preferred
  • Relevant Bachelor's degree preferred
  • Proven experience building campaign strategies from scratch
  • Proven budgeting / project management experience
  • Excellent Excel skills – familiarity with pivot tables and vlookups is a huge bonus
  • Basic knowledge of analytics tools and the ability to set up tracking/reporting mechanisms to capture key metrics
  • Experience working with data
  • Front end web development - HTML, CSS, image editing
  • Experience in CRM & automation platforms

This is a 2 day per week freelance or part time position, it can be remote or based in our Singapore office. Remuneration based on candidate's experience. Please note, only short-listed candidates will be notified. No agencies please.

This position is already closed and no longer available.  You may like to view the other latest internships here.

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