We are looking forward to bring on a Marketing Specialist (at least 6 months contract) as part of the Marketing & Communications team.. We are looking for a proactive, entrepreneurial and driven talent who wish to explore a career in Marketing & Communications and contribute to the company's next phase of growth. With our experienced Marketing team in place, we provide learning by doing support and opportunities for the Marketing Specialist to gain exposure in both B2C and B2B marketing. He or she will help the marketing team to gain insights and benchmarks on our customer segments, customer journey and competitors in the industry for Asia-Pacific region through market research, analyses and insights as well as recommending actionable insights and supporting the team in daily operations with strong focus in Events Management.
Duties and responsibilities:
- Conduct market research on our customer segments, customer profile and customer journey in support of developing more effective marketing campaigns as well as benchmark the other academic players to have a good knowledge and understanding of the competitive environment.
- Benchmark the competitors players in terms of creatives, brochures, advertising campaigns.
- Support the team to analyze the impact of marketing campaigns (reports of eDM and online campaigns, website traffic, etc.) and compile the various campaigns and marketing collaterals for each program.
- Help to update and clean the Asia-Pacific’s database.
- Assist to create relevant content for programs from a student’s perspective for the company's digital platforms.
- Assist the team in the preparation and organization of events. Help to manage events and contribute through logistics support on the day of the events.
- Coordinate the organization of events with student associations.
- Pre-sales activities to generate leads or sales pipeline
The successful candidate should possess the following qualifications and qualities:
- Fresh graduate with a Bachelor or Master degree. Academic background in Business, Marketing or Communication.
- Previous professional experience or internship in a marketing or communication department is a plus.
- Pays attention to details, analytical skills.
- Strong English communication and writing skills.
- Adaptable, proactive, flexible and able to work in a multicultural team.
Related Job Searches:
- Company:
Entity Solutions Singapore Pte Ltd - Designation:
Marketing Specialist - Profession:
Customer Service / Communications, Education / Training, Marketing / Public Relations - Industry:
Public Service / Education / Publishing