Factorem Pte Ltd – Sales & Marketing Intern

Responsibilities:

1. Lead Generation:

• Prospecting, generating, qualifying leads for the company’s pipeline using LinkedIn and other tools
• Initiate lead/demand generation strategies that will attract inbound/outbound sales

2. Customer Sales and Engagement: 

• Effectively communicate and present Factorem’s value proposition to potential customers
• Responding promptly to lead enquiries through various channels such as LinkedIn, Facebook, emails and nurturing leads in a positive and helpful manner
• Build good customer relationships and convert platform users to customers o Generate records of customer feedback and proactively sharing with internal team

3. Funnel Management and Tracking: 

• Maintain well-organized, up-to-date information in the sales funnel o Document and track sales metrics to evaluate sales cycle and present insights to management team
• Identifying funnel leakages and offering improvement suggestions

4. Content Marketing & Campaign Planning: 

• Content creation, writing newsletters to relevant stakeholders and creating visuals ranging from infographics and illustrations for social media platforms (FB, LinkedIn, Website)
• Plan, propose and execute marketing campaigns across social media platforms and EDM on launch of key initiatives (i.e. R&D features)
• Perform market and competitor analysis to conceptualize brand and refine the company’s positioning
• Document, track and maintain campaign matrix to evaluate pre to post campaign performance