Gia is an early stage healthcare startup that provides mental health and emotional support services in the fertility space. Couples that are struggling to conceive face difficult decisions and a distressing emotional journey. Gia helps such couples by giving them the resources to cope with the ups and downs of the fertility journey.
We are launching a 3 month pilot in January 2021, where we will test product market fit through a website and social media marketing campaign. Our initial offering for the pilot includes video based programs, events and a buddy match-up that provide information and coaching on emotional wellbeing. This pilot will help us with key decisions that will inform the next stage of scaling the business.
We are looking for a competent social media marketer to build our social media presence during the 3 month pilot to drive website traffic and customer engagement. In specific, the role will require:
Creating Gia’s social media presence with daily content that drives traffic to website, builds a customer base and overall brand awareness
Capturing, analyzing appropriate social metrics (reach, web traffic, engagement, etc) and providing insights / suggestions for improvement
Designing and running social media campaigns to meet business goals
We are looking for someone who is fired up by the idea of working for an early stage startup and being responsible for building a brand’s social presence, community and driving engagement. We are looking for someone creative, savvy across channels, an excellent communicator (written and graphic) with a clear understanding of how to attract customers and enhance user experience. If this sounds like you, we would love to hear from you!
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- Company:
Gia Fertility - Designation:
Social Media Marketer - Profession:
Marketing / Public Relations - Industry:
Healthcare / Fitness / Sports - Location:
Geylang