About the Company & Brand Background
Suu Balm is a uniquely differentiated range of skincare products for people with dry, itchy, sensitive or eczema-prone skin developed at one of the world's leading dermatology hospitals.
We offer an exceptional skincare range meticulously crafted by an expert dermatologist at the National Skin Centre in Singapore.
Currently, Suu Balm has made its mark in over 10 countries across Asia, the UK, and Ireland, with an impressive global sale of over 2 million tubes sold. As we continue to experience remarkable growth and expansion, we warmly welcome talented and enthusiastic individuals to be part of our team.
The Marketing intern will play a vital role in executing online and offline marketing strategies for the company. This role involves managing various marketing initiatives across different platforms, including events coordination, digital content creation, and partnership management. The ideal candidate should be detail-oriented, and able to thrive in a fast-paced environment. This role offers a unique opportunity to gain exposure to both online and offline marketing, giving you a well-rounded experience that will set you up for success in future endeavours. If you're ready to roll up your sleeves and be part of a dynamic team, we want to hear from you!
Commitment period: 6 months (full-time)
Key Responsibilities:
Online Marketing:
- Upkeep content creation, including but not limited to – ideating and creating Tik Tok, IG videos. Ensure consistent and timely delivery of content across platforms, stay updated on the current trend and analyse performance data and insights to optimise content strategy, maximising engagement and reach on social channels.
- Source and liaise with various digital platforms for content distribution such as relevant articles and listicles, video collaborations, and any other online features.
- Source and facilitate communication with third-party creators/influencers such as PR drops, promotional activities, and any other sponsored content
- Conduct research, provide recommendations and justifications, and craft proposals for potential new marketing platform opportunities
- Collate market intelligence by keeping close eye on competitors to maintain brand's competitive edge
Offline Marketing:
- Plan, execute, and staff onsite during weekend activations and events, such as health fairs, roadshows, and pop-ups in medical and retail channels.
- Collaborate with designers to develop marketing and medical collaterals, including but not limited to, product fact sheets, brochures, promotional posters, and coordinate with agencies, printers, and vendors to meet project timelines. Ensure adherence to brand guidelines when developing marketing & medical collateral.
- Expand on collaboration and product placement opportunities where suitable.
And any other ad hoc activities assigned.
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