Founded in November 2020, Good Vibes is on a mission to liberate true sexual satisfaction and enable a journey of happiness guided by one’s true pleasures. For its use of Typography, Visual Identity and Tone of Voice, Good Vibes have been shortlisted for three Transform Asia Awards. Good Vibes focuses on creating a safe space and community to learn about sexual education in the Asian context and runs its own ecommerce store with a curated range of three beginner pleasure toys. Good Vibes have been featured on Business Times, Channel News Asia, Vulcan Post, Rice Media and also on National Radio Station Kiss 92. For more information about Good Vibes, visit www.goodvibesonlysg.com and www.instagram.com/goodvibesonlysg.
This role reports directly to the co-founders of Good Vibes SG and is required to work independently and as a team together with our collaboration partners mostly on our Instagram channel. Remote working with flexible working hours, with opportunity for a full time conversion.
Job Scope
- Develop monthly social media content calendar.
- Oversee day to day management of all social media accounts: Facebook, Instagram, LinkedIn & Google My Business – with a view to add Twitter/ TikTok/ YouTube in the future.
- Devise social media messaging in synergy with wider brand marketing campaigns, storytelling, events, and activations.
- Develop and execute content across various social media channels to increase brand awareness (creative & copy) editing photography, gifs, short video editing, stickers, stories (live + designed/posted), TikTok content.
- Work with internal marketing, creative teams and photographers and videographers to produce inspiring, creative, innovative multimedia content which promote audience engagement in line with brand guidelines and overarching marketing objectives.
- Actively manage, create and promote the company’s offerings to reach new consumers and engage the community for growth and retention.
- Initiate and drive influencer strategy & engagement in collaboration with the Marketing & PR manager to leverage social media opportunities.
- Create monthly, quarterly, and annual reports, monitor social media’s performance and review reports of all digital marketing campaigns (ROI and KPIs).
- Conduct competitor research, brainstorm new and creative content growth strategies, identify trends and insights, and optimise content and performance based on insights.
- Prepare content for promotional email campaigns and schedule distribution through CRM system (Mailchimp).
- Provide support as required with company websites, blogs, marketing materials and promotional updates to ensure synergy across all digital platforms with by utilising SEO methods to increase site traffic.
Are you the ideal candidate? We are looking for someone with:
- Strong passion in our social cause, empowering women in sexual health & wellness
- Experience in creating strong, engaging social media content & has an eye for aesthetic and detail – please provide portfolio of previous works
- Proficiency in Adobe Creative Suite, especially Photoshop, Lightroom, Illustration & Premier Pro, Video Editing Apps: TikTok, Prequel, inShot, etc.
- Demonstrated excellence in English writing, proofreading, editing, marketing or a similar field and has an understanding of SEO best practices
- Excellent research, organizational, and time management skills
- Great communication skills and is attentive listener
- An open mind, has a positive attitude with an inquisitive mind and has the capacity to work independently and collaboratively
- Ability to work efficiently and has a lot of initiative without compromising quality or accuracy.
Think you have the right fit?
Sending good vibes only,
Meryl Lim
Co-Founder, Good Vibes SG
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