HelperPlace is a social leading platform connecting freely Foreign Domestic Helpers and Employers. Founded in 2016, our online platform is designed to assist employers as well as helpers by enabling them to make informed decisions. With more than 300,000 users, we are operating in Hong Kong, Singapore and Middle East. Our working method is simple and straight; we connect helpers and employers seamlessly, providing both of them a fair recruitment experience. Gone are the days when the domestic helpers were required to pay unethical, hefty fees to the employment agencies. We charge no fee from the domestic workers. Our sole intention is to uplift their lives by reducing their debt burden and promoting compassion between them and their employers.
Responsibilities:
Monitor organic search performance across several markets
Lead, develop and execute content and technical SEO strategies
Plan, execute and optimize on-page website content and landing pages
Perform ongoing keyword research including discovery and expansion, prioritization and optimization
Recommend changes to website architecture, layouts, content and other factors to improve SEO positions for target keywords
Develop and improve search rankings of key webpages
Track, and analyze ranking performance on an ongoing basis, and optimize SEO campaigns as necessary
Monitor and analyze SEO / ASO statistics such as redirects, click rate, bounce rate, installs and other in-app events;
Conduct technical and backlink audit, and draw insights for improvement
Develop link building strategy and actions
Implement link building planningIdentify opportunities and trends in SEO & Implement best practices
Manage and optimize SEO to deliver KPIs
Ensure site is optimized for search engine visibility
Work with web developers and marketing team to properly implement SEO best practices in coding and campaigns;
Requirements:
Degree holder in Statistics/Marketing/Data Mining/Information Technology or related disciplines
Experience in using SEO tools (SEMRush, Ahrefs, Google Search Console, Botify or Search Metrics)
Familiar with Google algorithm, search ranking technology and principles
Experience in Technical SEO and Link buildling is a must
Good communication and interpersonal skills
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SEO Intern Specialist - Profession:
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Human Resources