IUIGA ( /aɪ ju: 'gɑ:/ ) is a disruptive online retailer targeting home and living products, and we live by this promise - To offer quality products at genuine prices.
IUIGA was born as we pondered over one question: “Why pay so much for quality?”It is no secret that traditional retailers mark up their products by 8 to 15 times what it costs to produce them. Consumers are led into believing that the price premium they are paying goes into the higher quality they are getting. But that is not always true, yet no one has really done anything about it.
We believe that consumers have the right to know how much quality truly costs. IUIGA's mission is to challenge the status quo in the traditional retail business - by scouring the globe to work directly with the best in class designer brand manufacturers, cutting out traditional brand premiums and passing on these cost savings to our consumers. We welcome talented individuals who are passionate about what they do.
We are looking for a digital strategist with an interest in creating better everyday products, someone keen, creative and results-oriented. If you would love to experience working in a start-up growing at an accelerated speed, and you think you tick most of the requirements, come join us! If you are constantly updated on the latest marketing trends and happenings, love all things aesthetic and minimalist and have interests in product marketing techniques, lifestyle and travel, then we want you!
Oversee monthly social media campaign planning, conceptualizing and execution
Build a strong social strategy to grow followers count and brand interest engagement
Develop editorial calendar by researching and planning content for Facebook Ads
Work closely with an agency for programmatic ads
Weekly ads analysis and reporting to improve marketing strategy
Research on customer and product trends, and identify new opportunities to drive digital growth
Write copies across various mediums platforms to drive traffic and assist conversion (blogs, articles,whitepapers,eBooks,website etc.)
Establish strategic and lasting partnerships with KOLs
Work closely with in-house designer for the conceptualization and execution of online and retail campaigns
Liaise and collaborate with mall management staff and external vendors for retail campaigns
REQUIREMENTS:
At least Bachelor's Degree/Post Graduate Diploma/Professional Degree in Marketing, Communications or equivalent
Excellent people skills
Proven written communication skills, and a passion for writing both short- and long-copy
Passionate about digital media; Search, Social, Display, Automation and Analytics. Prior experience would be preferred.
Working knowledge of FB Ads Manager and Google Analytics
Excellent attention to detail and a high motivation to learn
The ability to work collaboratively with a team
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- Company:
IUIGA Technologies Pte Ltd - Designation:
Digital Strategist - Profession:
Sales / Retail - Industry:
Retail / eCommerce - Location:
Geylang