Jewellery Design & Management International School, Singapore – Digital Marketing Trainee #SGUnitedTraineeships #SGUP

1. Traineeship Description (starting at end of 2021, 6-month full-time)

Dynamic and multi-disciplinary, this performance-marketing position reports to the Digital Marketing Manager and frequently interface with the Company Directors, Sales Team and the School's student body. The trainee will receive hands-on training in various latest digital marketing technologies and platforms, with the opportunity to convert to a full-time role for committed and capable individual.

JDMIS is committed to an employee-orientated, high performance culture that emphasises empowerment, quality, continuous improvement, and the recruitment and on-going development of a superior workplace. There are exciting opportunities and room for growth as the School is embarking on international expansion and development of various Elearning programs in the coming years.

2. Specific Responsibilities & Requirements

1. Assisted with creative writing to regularly produce new content for emails and website

2. Produce regular content updates for Facebook, Instagram and Youtube

3. Write and optimize website and posting to improve SEO ranking of JDMIS website and courses

4. Any other adhoc tasks assigned by content/ Marketing Manager such as customer & market research, analytics, photo editing...

5. Possess a flair and interests for creative writing and storytelling

6. Possess empathy and interest in customer's psychology and marketing principles

7. Be patient, meticulous with high-standard with regards to user experience

3. Competencies the Trainee will obtain

1. Become competent in the arts of copyrighting, translating key marketing messages across different medium and channels.

2. Become proficient in Search Engine Optimization and its various components: content, keyword research, customer research

3. Gain an intermediate level of competency in latest web technology, Joomla and HTML in particular

4. Education Qualifications Required for the Traineeship Role : Polytechnic Diploma

5. Duration of Traineeship Offered - 6 months

6. Eligibility Criteria for SGUnited Traineeships

- Singapore Citizen or Permanent Resident; and

a. Graduated or graduating in calendar year 2019 or 2020 from polytechnics, universities, or other educational institutions (e.g. private universities and overseas institutions); or

b. Graduated earlier from above institutions and completed National Service in 2019 or 2020.