Company Background
Since its inception in 1992, Krislite Pte Ltd has forged a remarkable path as a dynamic leader in providing Total Lighting Solutions for visionary developers and architects across the Asia Pacific region. Krislite's heartbeat lies in curating and delivering a comprehensive spectrum of lighting products, igniting spaces with brilliance and innovation, ensuring that every luminous concept we offer takes full shape in your spaces. Krislite's services extend across diverse landscapes including commercial, hospitality, industrial, institutional, residential, and more. We are seeking ambitious and enthusiastic individuals to join our team in a vibrant, high-energy atmosphere that thrives on innovation and speed.
About the Role
As a Marketing Intern (Chinese Marketing) at Krislite, you will support our efforts in reaching and engaging Chinese-speaking audiences through digital and traditional marketing channels. You will gain hands-on experience in content creation, campaign planning, and social media management tailored to the Chinese market. This role is ideal for someone who is proficient in Chinese and has a keen interest in regional marketing trends and platforms.
Key Responsibilities
Assist in creating, editing, and localizing marketing content in Chinese (e.g., product descriptions, campaign copy, social media posts, EDMs).
Manage and schedule posts on Chinese social media platforms such as Weibo, Xiao Hong Shu (RED), Douyin, WeChat, and others.
Monitor platform engagement and respond to messages and comments where appropriate.
Collaborate on ideating and executing marketing campaigns for Chinese-speaking audiences.
Research trends, hashtags, and popular content types relevant to the Chinese market.
Coordinate with internal teams to ensure branding consistency across languages.
Support translation and proofreading tasks for marketing materials.
Track and analyze campaign performance, generate reports, and suggest improvements.
Requirements
Currently pursuing a Diploma or Degree in Marketing, Business, Communications, or a related field.
Proficient in written and spoken Chinese (Mandarin) with strong communication skills.
Familiarity with Chinese digital platforms and social media landscape (e.g., Weibo, RED, Douyin, WeChat).
Creative, detail-oriented, and comfortable working with content creation tools.
Strong interest in marketing to Chinese-speaking audiences and cultural fluency.
Ability to work independently and collaboratively in a fast-paced environment.
Prior marketing or translation experience is a plus.
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