Mediacorp is a dynamic and growing media organisation where your work engages minds, entertains audiences and enriches lives. We have the widest range of media platforms in Singapore spanning digital, television, radio and out-of-home media. Our mission is to engage, entertain and enrich audiences by harnessing the power of creativity. Mediacorp pioneered the development of Singapore’s broadcasting industry, with the radio broadcast in 1936 and television broadcast in 1963.Today, the company has over 50 products and brands in four languages (English, Mandarin, Malay and Tamil), reaching out to virtually all adults in Singapore weekly. We aim to help you build a fulfilling career and provide you with opportunities to develop and progress. Join us. Be part of something big.
Responsibilities:
* Analyze and audit the performance of influencers, supporting the development of recommendation engines for influencer marketing - driving the performance of marketing campaigns on SocialHub.
* Propose system integrations to buid new influencer marketing products / dashboards that will enhance marketers' experience in doing influencer marketing.
* Evangelise influencer marketing and its role in marketing to internal and external stakeholders across different working levels.
* Develop strategies to understand the users of SocialHub, contributing to the development of the SocialHub product roadmap.
* Explore new technologies in the creator ecosystem.
Requirements:
* Strong communication and presentation skills.
* Experience in cleaning, analyzing using various tools (e.g. Python, PowerBI) for data-storytelling and analysis.
* Passion about influencer marketing and martech.
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- Company:
Mediacorp Pte Ltd - Designation:
meSocial Intern - Profession:
Advertising / Media - Industry:
Arts / Entertainment / Recreation - Location:
Queenstown