Mirum Agency Singapore (XM Asia Pacific Pte Ltd) – Social Media Marketing Intern

Overall Job Purpose:

The Social Media Intern  is responsible for coordinating and executing the company’s social media  strategy, working across key social media channels including Facebook  and Instagram. This role offers the intern a total immersion into  digital world and the successful candidate will work closely with key  members of staff, external social media consultants, and the agency’s  clients and candidates to learn about social media, digital  communications and marketing. This role will be instrumental in  increasing our social media presence and gaining visibility for our  brand among clients and candidates.

Key Duties:

1) Social Media Community Management

• Assist  with streamlining company social media accounts (e.g. Facebook,  Twitter, LinkedIn, YouTube, Flicker, and other social media platforms),  ensuring uniform content and tone of voice for landing pages, graphics,  and other elements within the communities.
• Increase the number of followers we have on Instagram by following and engaging with potential clients and candidates.
• Monitoring and replying to Instagram comments from candidates and clients (initially under supervision from a Manager)

2) Coordinating and Distributing Content

• Scheduling  and coordinating a monthly brainstorming meeting with our internal  social media team to establish content ideas for the month ahead, and to  plan for a monthly social media editorial calendar.
• Maintain a monthly social media and blogging calendar, and ensure that everyone is meeting their deadlines.

3) Understanding and monitoring social media analytics

• Track key social media analytics on a monthly basis, including Facebook and Instagram Insights
• Analyze data (interactions,engagement rates etc.) from reporting tools
• Work with Managers to build monthly report and give recommendations based on social performance against industry benchmarks

Key Skills Required for the Role:

• Proven written communication skills and excellent verbal communications skills
• An interest in marketing, communications, social media or reputation management;
• Familiarity  with key social media tools (e.g. Instagram, Twitter and Facebook) and  with Microsoft Office products (e.g. Word, PowerPoint, Excel);
• Excellent attention to detail and a high motivation to learn;
• A proactive, service-focussed attitude towards clients and candidates and the teams you support internally;
• An ability to prioritise work and complete tasks with quick turnaround times and minimal fuss; and
• The ability to work collaboratively with a team.

Only shortlisted candidates will be notified.