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Digital & Social Marketing Intern (Jan-June 2022)
The intern will support the marketing team, working across multiple brands including: E! Asia, E! Australia, E! India (Jio), Bravo New Zealand, DreamWorks Asia, DreamWorks Australia, Universal TV AU and NZ and Oxygen
Students must be able to commit to a 6 months Full Time Internship from Jan-June 2022.
The intern will be supporting the Digital Marketing and Product Manager and the wider team on the following:
Business critical role to fulfil the needs of Commercial partnerships across Digital and Social media:
o Up to 25 per campaign
o Twitter commercial partnership = minimum 24 videos per month
o Twitter Sponsored Campaign for Live from the Red Carpet Awards Events – 6x per year.
Ideation, production and publishing of TikTok videos for E! Australia as part of Ad Sales pitching, fulfilment and event coverage
Drive traffic to E! Online local editions, critical for pitching and maintaining digital partnership deals and advertising revenue
Assists in upholding minimum guarantee of contracted articles delivered via content syndication
Servicing of affiliate marketing strategy through assistance of product selection, eDM population and affiliate link tracking
Managing and building eDM database, containing critical datasets for future business marketing and targeting for OTT Apps and Platforms
Integral role within marketing team, executing and managing Social strategy across APAC portfolio including Bravo New Zealand, E! Australia, E! Asia, E! India (Jio), DreamWorks Asia, DreamWorks Australia, Oxygen and UTV. Tasks include but not limited to:
o Copywriting and publishing of up to 150 social posts per channel per month, with daily minimum 4-5 articles on E! and Bravo each to drive traffic
o Sourcing for content (approved images/videos) internally and from relevant social show pages to maintain social media channels
o Scheduling of posts based on brand goals and objectives
o Sourcing and uploading video content on Twitter to maintain revenue sharing partnership
o Sourcing and scheduling article posts to drive traffic to Stuff.co.nz and eonline.com/au
o Execution of ad sales social media commitments
o Social Media monitoring and research
o Assist with social media reporting
Assisting in campaign implementation and reporting, including coordinating assets, operations and post-reporting i.e. Contests/Brand in partnership with Advertisers and Affiliates
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