PIF Capital
Who we are
PIF Capital is a One-stop Capital Resource Platform to Fast-Track Growth Development for SMEs. Our vision is to build A+ Companies & Capital Entrepreneurs, to grow and corporatise SMEs to maximise their business valuation.
Reporting to the Chief Marketing Officer, this role will be a supporting role to the Marketing team’s branded content, marketing material researches and proprietary events and integrate to the team’s efforts in building, championing and enhancing PIF Capital’s corporate reputation across the region.
We are looking for exceptional Marketing Interns who thrives on interpersonal interactions, possess an innate drive that engage regularly with the core team, passionate about inbound communications and most importantly, excited about driving and managing collaterals that educate our Capital Community.
What We Offer
PIF Capital is a family-oriented company with a friendly, fun, exciting and entrepreneurial environment that offers you with the opportunity to growth your skills and talent effectively as we believe in investing in our talents. We offer you a very comprehensive hands-on training on operational skills, leadership as well as entrepreneurship. We offer you the opportunity to learn and gain valuable insights about the unique IPO industry. Immediate commencement will be a great advantage!
Role & Responsibilities:
1. Content Creation & Strategy:
• Develop engaging and informative content across various channels, including blog posts, articles, social media posts, email newsletters, and website content
• Collaborate with internal teams to gather insights, identify content gaps, and develop content ideas that align with marketing objectives and target audience preferences
• Ensure all content is optimised for search engine (SEO) and adheres to brand guidelines and tone of voice.
• Assist in the development and implementation of content marketing strategies to increase brand awareness, engagement, and lead generation.
• Conduct competitor analysis and content audits to identify opportunities for differentiation and improvement.
• Monitor content performance metrics and use data-driven insights to refine content strategies and optimize content distribution channels.
2. Marketing Data Research:
• Gather and analyse marketing data from various sources, including customer surveys, market research reports, website analytics, and social media insights.
• Interpret data to identify market trends, consumer behavior patterns, and opportunities for growth.
• Prepare and present data-driven reports and recommendations to inform marketing strategy and decision-making.
3. Collaboration and Communication:
• Collaborate with cross-functional teams, including marketing, sales, product and designs, to ensure content alignment with overall business goals and objectives.
• Communicate key findings and insights effectively to internal stakeholders and provide recommendations for actionable next steps.
• Stay updated on industry trends, best practices, and emerging technologies in content marketing and data analytics.
Requirements
• Bachelor's degree in Marketing, Communications, Journalism, or related field
• Proven experience in content creation, preferably in a B2B or technology-related industry
• Strong analytical skills with the ability to gather, analyse, and interpret marketing data
• Proficiency in content management systems (CMS), social media platforms, and marketing analytics tools
• Excellent written and verbal communication skills, with a keen eye for detail and creativity
• Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously
• Strong organisational skills and attention to deadlines
Related Job Searches:
- Company:
PIF Capital (S) Pte. Ltd. - Designation:
Marketing Intern - Profession:
Marketing / Public Relations - Industry:
Consultancy - Location:
Bishan