Our client is a US healthcare company with a broadly diversified business across consumer, pharmaceutical and medical device segments. They have an annual turnover of US$70 billion, with more than 125,000 employees across 60 countries with a heritage of more than 130 years.
Marketing Intern
Medical Devices - EES
(Jan 1 – 30 Jun, 2023, Full time Internship, Monday- Friday)
(Non-credit bearing internship- Requires LOA OR Credit bearing internship)
Faculty / Course Preferred:
Business – Marketing, Biomedical Engineering ,Biological Science
Learning Objectives
- To appreciate the healthcare business model and identify stakeholders involved in the medical devices industry
- To learn the responsibilities of sales and marketing roles in the medical devices industry
- To understand in-house marketing framework for practical application of knowledge acquired in school
- To appreciate the importance of cross-function collaboration and shaping of decisions among various stakeholders
Coordinate Marketing Events
Facilitate marketing events i.e. workshop, conferences by collaborating with internal and external stakeholders
Marketing Assets – assist with creating, designing and developing artwork designs and promotional materials to effectively communicate key selling messages
Workshops / Product Training / Conferences - prepare materials and be on-site to support the team when required
Review and manage sample stocks for workshops
Assist with New Product Launches and Brand Reminder Campaigns
Collaborate with cross-functional project teams to prepare for new product launches
Conduct market research, voice of customer projects, and provide relevant insights and updates of market intelligence on industry and competitors
Product and market development projects - assess feasibility of proposed new products, plan and assist in new product introductions, prepare new product sales support and presentation materials
Develop effective marketing plans and implement tactical marketing programs and messages in line with marketing plan Business Strategy Support
Collaborate with cross-functional project teams for execution of franchise activities
Business data analysis e.g. sales analysis, call planning etc.
Secondary market research – competition analysis, data gathering etc
Pricing management support
Ad-hoc Projects
Related Job Searches:
- Company:
Randstad Pte Ltd Singapore - Designation:
Marketing Intern (Medical Devices- EES) - Profession:
Marketing / Public Relations - Industry:
Manufacturing General / Biomedical / Pharmaceutical