Reebelo is one of APAC’s fastest growing start-ups, based in Singapore and Melbourne. Six-digit monthly sales, strong growth & well-funded by top VCs. Our vision is to reduce e-waste by saving electronics from a premature death - while doing so, we enable customers to save up 60% on their favourite brands and flexibly rent tech devices instead of buying them. Join us if you want to be part of a high-growth, disruptive start-up with a positive social impact!
About the role
Reebelo is looking for a Senior Performance Marketing Manager with a successful track record in performance marketing to lead the paid acquisition strategy and drive further market penetration. Join our existing marketing team and work together with our Marketing Director on our PPC channels. Your tasks will include but not be limited to:
- Develop and manage digital prospecting and remarketing campaigns for Google Search, Google Shopping, Social and Display channels across all APAC regions
- Day-to-day channel management: keyword research, ad-copy testing, campaign and budget optimisations
- Budget and campaign management of all digital channels to drive strong return on investment and efficient CAC
- Must excel at campaign and channel analysis and reporting, including Google Analytics experience
- Leverage data insights to identify root causes (i.e. in daily channels operation) & build solutions, develop new ideas to improve and support other department initiatives (Branding, Commercial, Product)
- Drive digital marketing innovation - build out A/B testing frameworks and mechanisms to test new channels, campaigns and products
- Work closely with the management for funnel conversion improvement ideas.
Your background:
- Motivated and hands-on start-up attitude.
- At least 3 years of experience in performance and digital marketing
- Bachelor’s or Master’s degree in Business, Marketing or related field
- Ability to handle multiple campaigns or activations simultaneously with excellent organizational skills and high attention to detail
- You are commercial switched on when it comes to prioritising tasks and contribution to strategy
- You can manage timelines, with the focus on maximizing speed and effectiveness
- Strong communication skills
- You are a team-player who loves high-growth environments, you are excited to increase our growth, take full ownership of the role and ready to make an impact from day 1
- Based in Singapore, business fluent in English
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Reebelo - Designation:
Performance Marketing Manager (SEM & Facebook Ads) - Profession:
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Healthcare / Fitness / Sports