SGCM Pte Ltd | sgCarMart – Product Marketing Intern (Digital Media)

The Product Marketing Intern Role:

Be part of our next big thing! Are you a student interested in gaining real-world exposure in digital marketing planning and strategising? We're an established automotive media company looking for creative and knowledgeable Marketing students who can bring fresh and creative ideas to the table.

As a Product Marketing Intern, you will be supporting the Business Development Team in planning, running, and optimising innovative digital media buys across our websites, Social Media platforms, and Google, as well as planning out customer journey maps in meeting various financial service needs (Car Insurance, Credit Card, and more).

If you are a student passionate about working in the media industry, or if you wish to gain deeper insights into working in the local automotive scene, you might just be what we’re looking for!

What will you be learning?

· Understand the nature and requirements of our business

· Build, manage, and support customer-facing marketing plans

· Set up Facebook and Google advertising buys, based on specific business objectives

· Plan out effective customer journey maps and plan media targeting and budget based on it

· Create marketing reports using web analytics tools to provide insights and measure the effectiveness of our digital marketing campaigns

· Improve and optimise our digital marketing efforts by analyzing our marketing analytics

· Maintain partnerships with media agencies and key market players in the local automotive scene

... and everything else in between

Requirements :

· Current Degree/Diploma student in Marketing / Communications / Business or relevant field

· Brief understanding of digital marketing tools – eg Google Analytics, Adwords, Facebook Ads

· Good command of English

· Able to marry creative ideas whilst taking into consideration customers' requirements

· Basic Canva / Photoshop / Adobe Illustrator knowledge (Good to have but not compulsory)

· Passionate about social media and trends

· Strong interest in cars, leisure, and lifestyle content will be advantageous

Soft Skills:

· Analytical and Logical Thinking Skills: Good problem solver

· Detail-oriented and meticulous approach to work

Benefits of joining sgCarMart as an intern?

· Opportunity to be part of the 100-strong sgCarMart Team

· Hands-on experience to hone your expertise and methodologies which you have learned in school

· Gain experience working alongside cross-functional teams including Designers, Product Managers, Sales Team, and Developers

· Demonstrate your job readiness by developing a portfolio while working on real-world projects

· Interns can be expected to challenge themselves as you will be doing actual work and be treated as part of the sgCarMart family

Work Culture in sgCarMart:

We’re a relatively young company with a positive work culture. People are friendly and willing to guide new joiners. Most importantly, we understand the need to take creative breaks hence we have a relatively well-stocked pantry with some (unhealthy) snacks, so at your own risk! You can also expect regular team bonding activities, company dinners, fortnightly Friday treats where we feast on sinful desserts, and annual overseas company trips (post-pandemic of course), We also get the occasional durian party as well depending on the mood of our bosses. I think you get the idea that at sgCarMart, we love food as much as we love our cars!

Internship Duration:

· 3 - 6 Months

Internship Allowance:

$800 - $1,000