Shevron is a lifestyle design company who designs and exquisitely crafts unique modern Asian lifestyle products. We aim to be recognised for our authentic craftsmanship and unique designs on modern Asian culture arts and heritage, which inspires people, connect communities and position Singapore globally.
The success of our first brand –Shevron renowned for its quality Chinoiserie products, provides us with the insights to develop integrated model of pop ups and online, and now reach out to a global audience.
We also a champion and supporter of creativity, originality and local design, and collaborates with design schools, independent makers and designers to provide fair opportunities to promote and showcase their products to a wider audience.
Backed by solid core competencies, our story is tied to the legacy of our founding company, established since the 80s who is a market leader in embroidery and print services for global brands such as Abercombie, Disney, Gap, Old Navy and more.
You deserve the best in life.
In charge of Customer Engagement & Research, qualifying leads of the Corporate Department, Retail Department, Channels and Web Management, Customer Research, and Partnerships and Alliances. Responsible for the development and performance of all marketing activities.
On the digital marketing aspect, he needs to assist in the planning, execution and optimization of all our online marketing efforts for e-commerce, brand and partner portals. He has a passion for all things marketing and technology and is well- versed in the concepts surrounding digital marketing to achieve objectives aligned to company goals. He will be tech-savvy, creative with great ideas to reinforce the marketing campaign.
Responsibilities
Digital Marketing
Strengthen online presence, including management and maintenance of online store for premium concepts, collaborations and social media strategy aligned to company direction
Develop quarterly marketing plan and manage digital marketing campaigns
Planning and monitoring the ongoing company and senior management presence on social media
Write and optimize content for content for the website and on social media, and attain key performance indicators for both
Continually work on SEO efforts, with website is on the first page of our star products keywords search
Prepare online newsletters and promotional emails and organize their distribution through various channels; Work on printed material to supplement online products and material
Bi-weekly internal reports to measure performance of digital marketing efforts
Acquire insight in online marketing trends, keep strategies up-to-date, evaluate technologies and ensure brand is at the forefront of industry developments, particularly in mobile marketing
Gathering market and customer information; feeding future buying trends for new product development
Related Job Searches:
- Company:
Shevron Pte Ltd - Designation:
Marketing Intern (Special Projects) - Profession:
Marketing / Public Relations - Industry:
Retail / eCommerce - Location:
Serangoon