Shiseido is one of the top cosmetics companies in the world, with a rich portfolio of international brands in 120 countries and regions. Among others, Shiseido owns the following prominent cosmetics, skincare and fragrance brands: SHISEIDO, NARS, Clé de Peau Beauté, Drunk Elephant, ELIXIR, ANESSA, d program, NARCISO RODRIGUEZ, and ISSEY MIYAKE. Our mission -BEAUTY INNOVATIONS FOR A BETTER WORLD- is to offer solutions to social problems and achieve a sustainable society, helping people find happiness through our mainstay beauty business. We strive to create a better world through beauty innovations, as we perceive and respond to each person's profound need for betterment in an ever-changing global environment. For more than 150 years our history and tradition have been built on distinctive innovations in each era.
Today, we are taking on new challenges and making a concerted effort across the entire Group to pursue innovations that break the status quo and meet the diverse beauty values and needs of people around the world.
The Regional Marketing Intern is responsible for supporting and assisting in the ELIXIR & d programmarketing activities for APAC domestic Markets(Singapore, Malaysia, Vietnam, Thailand, Taiwan)s. This is a full-time internship for the period of 1 Jan – 30 Jun 2024.
What You Will Do
Marketing:
• To disseminate marketing guidelines and information to markets.
• To coordinate with local markets on marketing calendar and animation plans.
• To undertake daily marketing & administration tasks to ensure the functionality and coordination of the marketing department.
Digital Marketing:
• Work with external agencies to produce regional creative assets, social assets, product demo etc.
• To ensure timely availability of assets, proper approval process and timely delivery.
• To assist in executing regional digital marketing campaigns e.g. 11.11, 12.12
• To participate in Tiktok campaign planning & execution
• To maintain digital excellence in execution across digital social platforms
• To participate in Paid media campaign discussions
• To assist in the rollout of official website content
Marketing Operations:
• To coordinate the collection of data and analyses performances in APAC.
• To prepare reports and information gathered from the markets to consolidate to HQ.
• Support markets on daily operational topics such as product assortment, launch calendar, commercial animations, training & education, consumer engagement activities etc.
• To consolidate, analyze and challenge market’s forecast on product initiatives, POSMs.
• To manage quotations and invoice processing
• Provide ad-hoc administrative and operational support to the team
Required Skills and Abilities
• Degree in Business Administration, Marketing or equivalent.
• Ability to design with Canva/Photoshop/Illustrator, simple Tiktokediting
• Well versed in beauty trends & passionate about Skincare
• Ability to think creatively and propose social media content ideas
• Possess good communication and written skills and time management skills.
• Good team player and able to work in a fast-paced environment.
• Ability to prioritize and meet deadlines.
• Self-motivated, fast learner and able to work independently.
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Shiseido - Designation:
Regional Marketing Intern - Profession:
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Retail / eCommerce - Location:
Downtown Core