ShopBack : Better Shopping, Every Day.
The ShopBack Group is Asia-Pacific’s leading shopping and rewards platform, serving over 30 million shoppers across ten markets. Growing from a team of six back in 2014 to over eight hundred today, ShopBackers across the region come together with a singular mission: to make shopping rewarding, delightful, and accessible for all.
Joining forces with leading buy now, pay later (BNPL) player hoolah and with the launch of ShopBack Pay, the Group now offers shoppers a responsible and convenient payment option at checkout.
More than half a billion shopping trips start with ShopBack each year. The Group powers over US$3.5 billion in annual sales for over 10,000 online and in-store merchant partners, across categories ranging from fashion, beauty, F&B, electronics, travel and more. If you are passionate about building and scaling up businesses in this fast-growing landscape, come and join our growing ShopBack team!
Responsibilities:
- Campaign creation: Ideate and execute marketing campaigns to drive key targets
- Campaign and ad testing: Generate, execute and evaluate test ideas through various test methods eg: A/B testing
- Channel management: Manage campaign performance on Facebook, Google and other marketing channels
- Data analysis: Analyze performance of marketing campaigns and identify gaps in the purchase funnel
- Campaign management: Use marketing data to review campaign performance, identify areas for improvement, and take prompt action to achieve key targets
- Data reporting: Generate marketing reports required to provide insights to the Online Marketing Team on campaign performance.
- Other: Provide support to the team on other ad-hoc tasks.
Requirements:
- Able to commit for 6 months, full-time (preferably)
- Analytical & data-driven
- Meticulous – detail-oriented & sensitive to numbers
- Passionate about digital marketing
- Fast learner & proactive
- Knowledge of advertising online is a plus
- Knowledge of Microsoft Excel, MySQL or Python is a plus
- Degree/Diploma holders welcomed to apply
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Queenstown