SLM Visioncare is the pioneer for vision training and vision recovery through physiotherapy for various eye conditions, including Myopia, Hyperopia, Astigmatism, Lazy eye, and Cross-eye. Currently, we have 600 outlets across Asia including Taiwan, China, Hong Kong, Malaysia, Indonesia and Singapore. In Singapore, it has been in operations since 2017 with 3 branches, namely in Paya Lebar, Hougang and Jurong East.
The role of a Digital Marketer is to come up with creative ways to plan and execute marketing campaigns and projects to promote the company. He/She is also expected to work alongside our marketing departments to carry out marketing activities as well as to maintain and update content for the organization’s website and other online platforms. He/She should be a team-spirited, skilled and imaginative individual with an eye for detail, to help the company reach out to the market and cultivate the customer’s interest to strengthen our reputation and facilitate our continuous growth.
MAIN FUNCTION (RESPONSIBILITIES)
To create, and develop contents for marketing campaigns outlined, corporate marketing and communication materials in print, web, mobile, video and social media platforms.
To work closely with the design team to brainstorm ideas, create concepts and develop messaging contents.
Analyse online market trends and patterns to draw insights
Assist in marketing plans and strategies which is in line with the corporate identity to increase brand awareness and market share.
Help to drive digital marketing programs for the business with strong focus and understanding of product branding.
Help to manage and monitor the professional website content architecture and identify approaches/strategies to improve the website.
Conceptualize and set up lead generation platform through different marketing channels
Qualifications/ Job Requirements
Diploma in marketing, or related field (Preferred)
Proven experience as a digital marketer or related role (Preferred)
Knowledge of online content strategy and creation
Excellent time-management and organizational skills
Ability to work in a team
Good critical thinking skills and is detail-oriented
Good communication and interpersonal skills
Related Job Searches:
- Company:
SLM Visioncare - Designation:
Digital Marketing Executive Intern - Profession:
Marketing / Public Relations - Industry:
Healthcare / Fitness / Sports - Location:
Paya Lebar