SPH Media Private Limited – AI Intern

We're seeking a few highly-motivated and tech-savvy interns to join our team in developing and refining state-of-the-art generative AI utilities for our data-driven capabilities and services. If you're passionate about media, audience profiling, machine learning, data engineering, and automation, and have a solid foundation in Python programming, this could be the perfect opportunity for you!

Description

The assignment is interdisciplinary and explores the uses of generative AI in media and user profiling. The ideal candidate profile should either be an aspiring data analyst who is keen on building real-world applications, or a business analyst or creative professional who's interested in exploring generative AI and its impact on their field. 

The project will involve analysing user data, designing and implementing a generative AI pipeline, and evaluating its performance on various metrics. Various aspects are being explored, including audience profiling and personalisation, zero-shot / few-shot annotation, content analytics (e.g. trend identification, topic clustering), knowledge extraction, newsroom automation and assistive tools etc

The outcomes will include a prototype or working model, a detailed report, and recommendations for future applications.

Key responsibilities

• Conducting research to explore novel generative AI techniques and their applications to audience profiling, strategy, automations and new media service offerings

• Collecting and implementing data pipelines to extract insights from large datasets

• Developing scripts and tools to automate repetitive tasks in data processing

• Collaborating with a multidisciplinary team (data science and newsrooms) to improve our data-driven services (e.g. content creation and strategy)

Requirements

Technical track

• Basic programming skills in Python, ideally with experience (a) numerical packages e.g. Pandas, NumPy, Scikit-learn, and Matplotlib (b) data engineering packages e.g. pandas, sqlalchemy, requests, openpyxl

• Familiarity with the fundamentals of statistics, machine learning, and artificial intelligence

• Strong analytical skills, with the ability to solve complex problems and think creatively

• Experience with dashboarding tools is a plus

Business track

• Knowledge of content marketing and its principles.

• Experience with social media analytics and reporting tools

• Good understanding of copywriting and content strategy.

• Passionate about research and keeping up-to-date with industry news and trends.

• Ability to create various types of content for diverse platforms such as blogs, videos, infographics, and social media is a big plus

• Experience with using large language models (chatGPT, prompt engineering or model fine-tuning) is a big plus.

The projects are explorative in nature, interns are welcome to propose projects as well. While we provide training, the candidates are also expected to be self-learners and keep up-to-date with the latest techniques in the field. We offer a dynamic and challenging work environment, where you'll have the opportunity to gain valuable experience in the field of generative AI and data engineering.