Stayr – Creative Content Marketing (Remote)

The Creative Content Marketer is responsible for assisting the user and partner acquisition growth of Stayr through a combination of creative content and creative marketing strategies. If you have the #kanye in you to tell stories in the most creative way through digital content, this is your platform to shine!

Role Description:

1. Conceptualize and produce engaging and viral social content to make it #viral
2. Expand engaging content across our platforms (e.g. Tik Tok, Facebook, Instagram, YouTube, medium and other social media platforms)
3. Assist with streamlining social media accounts to ensure uniform content and tone of voice
4. Track, monitor and understand content performance through insights and analytics Excel in digital tools such as Google Analytics, SEO, SEM, FB Ads, Google Ads, Tik Tok Ads
5. Familiar with design and editing tools such as Adobe Photoshop, Adobe Illustrator, Premiere Pro, After Effects, Lightroom, is a must

Specific Responsibilities:

1. Conceptualizing and implementing go-to-market activities to achieve increased usage and visibility.
2. The scope covers Campaigns Management, Community, Public Relations, Partnerships, Offline Marketing, and Design.
3. Responsible for strategizing and implementing go-to-market activities and working with local teams to localize marketing for the specific markets.
4. Responsible for data-driven solutions, tracking, and measuring data to reach the targeted customers.
5. Create targeted campaigns to drive up downloadships, in app engagements and bookings.
6. Collaborate with the business development team on amplifying the success stories of Stayr partners while building on corporate awareness and branding.
7. Initiate marketing and growth activities across key online / offline channels through contextual targeting

Competencies:

1. Funny and creative individual who loves social media and the internet
2. Excellent verbal and written communication skills
3. Interest in marketing, communications, social media, and brand management
4. Fast learner and hands-on executer with a positive attitude
5. Enjoys working in a fast-paced environment
6. Loves the start-up culture

Education Qualifications Required for the Traineeship Role under SGUnited Traineeship

Fresh Graduates:

a) Graduated in calendar years 2019 to 2021 from ITE, Polytechnics, Universities, or other educational institutions (e.g., private universities and overseas institutions); or

b) Graduated from the mentioned institutions and completed National Service between 2019 to 2021

Mid-Career Individuals:

The SGUnited Mid-Career Pathways programme is open to all Singaporeans and Permanent Residents, with the exception of fresh graduates, as defined based on the criteria stated above.