The Goat Agency Singapore – Senior Media Analyst, Social

The role of a Senior Media Analyst is to be responsible for paid social aspects of the campaigns that we run - in areas such as campaign setup, media buying, performance reporting, optimisations. You will work alongside with campaign managers who will lead influencer campaigns, and your expert knowledge on knowing how to optimise best performing content across platforms through paid media will be valuable to crafting the success of some of the best work for our most dynamic clients across APAC. 

Your responsibilities will include: 

• Being responsible for the day-to-day paid media management of our large portfolio of campaigns

• Expert in optimizing social campaigns across multiple campaigns, mainly on TikTok, Instagram, Facebook, Twitter, LinkedIn and YouTube.

• Data focused yet creative in how you use ad tools

• Used to driving ROI and trackable conversions, not just to boost views and impressions

• Understanding conversion tracking and pixel implementation

• Experience in explaining a paid strategy to clients

• Works well in teams and thrives under pressure

• Working on proposals for prospective clients by identifying the strategy for each brand and their target audience

• Taking responsibility for ensuring numerous KPIs are hit and paid media campaigns are delivered

• Able to run multiple social campaigns

• Reporting and constant performance optimisation

Required criteria to apply:

• 2 year paid social experience

• Has executed cross-platform campaigns across APAC markets

• Based in Singapore 

Company Culture and Benefits:

• Regular global and team training sessions

• $200 grant to make your working from home set up comfortable

• Remote working