The Princeton Review (Singapore) – Marketing and Operations Intern

The High School Campus Ambassador (HSCA) internship aims to provide hands-on experience on multiple aspects of marketing and operations for positioning a global brand locally. Internship projects would include the following, but are not limited to: 

• Online & social media marketing on Google search & analytics, Xiao Hong Shu, LinkedIn, Facebook (Meta), and TikTok. This would include:

  • Creation of content suitable for the target segment in accordance with Brand guidelines

  • Gauging consumer insights through platform analytics

• Provide actionable feedback about product features

• Project management training on a program of your choice

• Support a peer study group through complimentary Princeton Review materials

• Networking with peer group from other international schools

We will allocate students to tasks that best suit them, dependent on their skillsets and interest levels. 

Program Description: As the Princeton Review High School Campus Ambassador (HSCA), you will be the vital link between your school and the marketing and operations teams of The Princeton Review Singapore. You would serve as our primary point of contact with school staff, student groups and parents. You would endeavor to increase our digital footprint on campus and execute various on-campus marketing activities. You will be the brand’s biggest fan and influencer on campus, utilizing social media to promote our events and programs. As an advocate for The Princeton Review, you will help students figure out how they can prep well to ace their tests. 

In order to enable you for this role, you will gain free access to all Princeton Review study resources- books, online access to drills & practice tests & classes. We would also provide a detailed orientation regarding the organization’s history, mission/vision, brand guidelines etc. We will train you on the key knowledge and skills needed to succeed in this role. Besides helping you understand and participate in our marketing activities, you would be able to conduct free volunteer-led tutoring programs at your school for SAT, ACT, AP, or other tests within our library. You will also be the singular point-of-contact in your school to offer free practice tests to interested students, which will be enabled at www.princetonreview.com through The Princeton Review US Head Office. This is an excellent opportunity for students passionate about education to develop marketing, communication, and leadership skills while helping their peers succeed in standardized tests.