Tutor City – SEO / Digital Marketing Intern

What you are expected to be doing:

• Implement link-building strategies, on-page optimization, and keyword research
• SEO tasks – meta tags, content optimization, content optimization, content refresh etc
• Analyze links using various tools to determine, good/bad link profiles for link-building initiative
• Create small pieces of content when required for SEO optimization
• Perform ongoing keyword discovery, expansion, and optimization
• Implementing the basic SEO changes on live pages with the content management system
• Writing and conceptualising education-related articles for our blog
• Content Marketing knowledge is a plus.

Traits that you are likely to have:

• A strong grasp of basic writing principles and good command of English
• Eagerness to learn, innovate and able to demonstrate creative yet logical perspectives
• Enthusiastic about working on tuition or education-related content
• Experienced in writing online articles; preferably have a writing portfolio (including any school assignments, news articles)

Knowledge that will help in the job:

-Pursuing a degree/diploma in marketing/advertising, literature/journalism, web development, web design etc.

- Competent with analytics and SEO software, including (but not limited to) Google Analytics, Google Search Console, SEMrush etc.