Tyger Brands incubates and accelerates global lifestyle brands that target digital-first upper-middle-class societies, fueling growth through Southeast Asia following a multi-channel e-commerce-first strategy. Part of the differentiated operating model of Tyger Brands is to select verticals using an advanced analytics approach to minimize product-market fit risk and to scale them rapidly to become category leaders. Our company currently operates three successful brands: Dr. Shiba focused on pet care, Lyger Coffee focused on crystallized coffee, and nami natural focused on healthy nail polish.
Singapore Social Media Intern
Calling all dog-lovers! Woof Woof!
We’re looking for a rockstar Social Media & Marketing Intern to join our growing team in Singapore. As a Social Media Intern, you’re going to be helping one of the fastest dog wellness brands in the region accelerate its growth in Singapore. We are looking for someone who really understands dogs and dog-care to give life to our social media accounts and connect with dog owners. You will work closely with other creatives, designers, and other team members to take a lead in creating engaging marketing campaigns that drive performance. This role is perfect for someone who wants to get creative and have real hands-on digital marketing experience.
Key Responsibilities:
- You’re in charge! We want you to take ownership of our SG Social Media Account and ensure engaging content is posted regularly.
- Got a good idea? Develop a stream of new content with the team and ideate with our creative team on it.
- Film it! Produce captivating videos for various platforms, including Instagram reels, TikTok, and advertisements, to drive brand awareness and engagement. (This doesn’t require owning a professional camera, the videos can be shot on a high resolution phone)
- Be a part of the team. Work closely with our social media managers, designers, and other team members to align strategies and maintain a cohesive brand identity.
- Read the results. Monitor and analyze the performance of social media accounts using analytics tools, and prepare regular reports on key metrics and insights.
- Find what also works. As required, assist in executing additional marketing tasks focused on the local Singapore market, such as influencer marketing initiatives and content writing for various platforms.
- Stay on trend. Keep up-to-date with social media trends, algorithm changes, and industry best practices to optimize our social media presence.
About you:
- You are a strong communicator in both written and verbal English and can tailor content to different audiences.
- You love scrolling on social media and know what’s hot and what’s not.
- You’re really interested in digital marketing and social media.
- You’re not afraid to record yourself and love to experiment with a camera.
- You want to get wild with creative content and play with it.
- You like working with others and collaborating.
- You’re in Singapore, can work in Singapore, and knows what a Singapore audience likes.
- You don’t have to be a dog lover (but it probably helps).
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