VMLY&R is an American marketing and communications company specializing in advertising, digital and social media, sales promotion, direct marketing and brand identity consulting. It is a member of WPP plc (NASDAQ: WPPGY), a British multinational advertising and public relations holding company.
Provide support to the Strategy and Business Teams
• Assist in audience / market research activities
• Unearth insights in service of defining strategic goals and objectives
• Perform competitive analysis and identify gaps and opportunities for client projects / campaigns
• Learn how data insights are turned into strategic direction
• Understand how strategic conclusions and actionable recommendations are structured an presented
• Hone market research skills in agency environment
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Newton