One of the largest communications agencies in the world, WE helps innovative brands tell tech stories grounded in humanity. Female-founded, female-led and fiercely independent, WE believes in the power of communication to move people to positive action.
At WE, you’ll work with the sharpest minds in the business, telling stories with some of the world’s most exciting brands. As an independent agency, we can do what’s right for our employees and put people over profits. Intriguing projects, diverse clients and the most creative co-workers around — is this sounding good? Let’s work together.
We’re global, speak 37 languages and we’re not much for standing still. But it’s not about us, it’s about you. Come and find out what we’re all about. http://www.we-worldwide.com
RESPONSIBILITIES
Client Relationship & Business Management
- Lead the day-to-day client relationship, campaign or project development, and execution
- Be able to provide sound counsel to clients; comfortable with editorial and response recommendations to clients
- Execute solid project management skills to oversee the execution of all creative and campaign efforts to ensure alignment of the strategy; and meeting strict deadlines
- Manage and inspire digital-first communications projects across practices and clients
- Develop well-written project and research brief
- Work collaboratively with strategists & planners, video producers, writers and designers
- Habitually on top of inspiring, cutting-edge trends and development in digital or in client’s industry
- Assist in building and maintaining collective team digital knowledge
- Participate in budget and resource management; tracking team utilization
- Contribute to new business development process and organic client growth
- Proactively contribute towards improving processes, operations, best practices and emerging issues
Digital Specialism
- Develop social and digital strategies including driving the research direction and insights for the development of digital or social media campaigns
- Writing skills with demonstrated ability to write social-friendly copy and package content to drive maximum engagement on social media
- Able to manage native social media platforms such as Facebook, Instagram, LinkedIn, Twitter and YouTube; understanding third-party social media management platforms such as Sprinklr / Hootsuite
- Familiar with social listening tools (Talkwalker), social media analytics (Social bakers), Google / Adobe Analytics, CMS (WordPress), marketing automation tools and keyword / SEO tools
- Execute paid social and content campaigns from set up, execution, management, optimisations, and reporting
- Design, monitor and report on measurements and KPIs
REQUIREMENTS
- 2+ years of experience in public relations, social media, advertising or marketing
- Experience planning and leading campaigns across social media platforms (Facebook, Twitter, Instagram, LinkedIn, etc.) or advertising (display, SEM, social advertising, etc.)
- Understanding of PR and earned media principles
- Passion in building digital-first and performance communications
- Experience working with both B2B and consumer brands
- Has integrated thinking and able to connect digital channel ecosystem
- Able to adapt to new conditions and fast-paced environment
- Self-motivated and self-starting personality
- Enjoys diverse and multi-cultural working environment
- Able to work both independently, as part of a team and with senior leaders
- Able to manage multiple tasks concurrently in a deadline-driven process
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