Wipro Consumer Care Singapore distributes and markets a comprehensive range of personal care products, principally skin care, hair care, talcum powder, deodorants, shower and cleansing products and fragrances, and household detergents and other cleaning products in the FMCG industry. These are marketed under well-known brand names like BIO-ESSENCE, EBENE, DERMA LAB, EVERSOFT, ENCHANTEUR, SAFI and other market leading brands in the region.
Join our dynamic marketing team and gain hands-on experience with one of our leading skincare, shower and health brands. This internship provides a unique opportunity to work under the guidance of the Head of Marketing and Assistant Brand Manager, supporting various marketing initiatives to grow brand awareness, market share, and product profitability.
As a Marketing Intern, you will learn the ropes and assist the team with tasks including:
- Strategic Marketing Planning: Support the development and execution of short- and long-term action plans to grow brand awareness and profitability. Collaborate on the implementation of marketing campaigns across both ATL (Above-the-Line) and BTL (Below-the-Line) channels.
- Campaign Execution: Assist in planning and executing marketing communications, including digital and traditional channels. Help manage partnerships with agencies, vendors, and external stakeholders to ensure timely delivery of campaigns.
- Market Research & Analysis: Conduct market research to analyze consumer insights, competitive trends, and market intelligence. Provide inputs to develop effective marketing plans.
- Promotions & Trade Marketing: Assist in conceptualizing promotions that drive consumption and align with advertising efforts for an integrated 360-degree marketing strategy. Help build strong product presence in various distribution channels.
- A&P Budget Tracking: Support tracking of Advertising & Promotion (A&P) spending to ensure campaigns are delivered within budget and achieve a strong return on investment (ROI).
- Collaboration with Internal Teams: Work closely with internal teams such as Sales, Promoters, Finance, and Warehouse to ensure effective execution of marketing plans. Performance Monitoring: Assist in tracking market trends and analyzing product sales performance.
Learning Opportunities:
- Exposure to the entire marketing lifecycle of a well-known skincare brand.
- Hands-on experience in executing marketing campaigns across online and offline channels.
- Insights into trade marketing.
- Collaboration with cross-functional teams and external stakeholders.
- Opportunity to develop analytical skills through market research and campaign performance analysis.
Kindly note that only shortlisted candidates will be notified.
Related Job Searches:
- Company:
Wipro Consumer Care Singapore Pte. Ltd. - Designation:
Brand Marketing Intern - Profession:
Marketing / Public Relations - Industry:
Retail / eCommerce - Location:
Serangoon