At You Tiao Man, we produce Singapore’s favourite You Tiao. We are a heritage brand on a mission to keep tradition alive through innovation.
We are a different kind of F&B Manufacturer that puts digital priorities at the heart of everything we do. We are customer focused and we empower our customers to create the impossible with our products. Our leaders are young, forward-thinking and modern; this allows the company to move at a pace that is unmatched in this industry.
“Our product may be very traditional, but the approach is not. We took a simple product that’s usually in the background, a product that nobody really understands or care much about – and brought it into the spotlight,”
- Founder, You Tiao Man
As a MARKETING INTERN, your job would be to assist the Director with the following (but not all inclusive):
● Develop, moderate and monitor our social media presence and ad performance (Facebook, Instagram, YouTube, LinkedIn, Google etc.) on a daily basis using relevant social media marketing software
● Assist with the coordination of marketing campaigns
● Recommend, develop and optimize social content calendars to generate the highest engagement on the above channels for our clients. Schedule content on the various social media platforms
● Develop and optimize the e-commerce website for maximum sales outreach
● Improve and enhance the customer loyalty program
● Develop EDM as a form of marketing to potential customers
● Craft hyper-targeted audiences for both Facebook and EDM marketing campaigns to reach a specific audience segment
● Analyze key performance metrics from Facebook and Google to improve future advertising campaigns (decisions at You Tiao Man are data-driven)
Traits of a successful candidate:
● lives by the mantra “go big or go home”
● Has a strong heart, clear mind and can balance multiple priorities
● Strong communicator who is not afraid to have an opinion (and express it)
● Gritty, agile, resourceful and innovative (traits to survive in this post COVID world)
● Thinks and acts like a stakeholder
● Takes ownership of things and sees it to completion (to the moon)
● Hungry for knowledge, challenges, new experiences and of course ...... You Tiao
● Never stops learning
If you want to be part of something dynamic and have ownership over your projects, join us today. Together we will dominate and take the company to greater heights.
2. Requirements
● Must be a Singaporean. All other nationalities will not be considered at this time.
● Preferable to have experience in a similar role (candidates without prior experience will also be considered).
● Able to work autonomously with little to no supervision.
● Familiar with common productivity software like Microsoft Office, Google Suite (preferred), Facebook Business Manager, Google Analytics and Google Adwords.
● Prior experience with e-commerce platforms like Shopify (preferred) would be beneficial.
● Experience with basic Python or Javascript programming would be beneficial (but not mandatory).
● Essential to have familiarity with social media and how to leverage it from a business perspective
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